Quote: hail2skinsFeb 2015 AC gaming revenue released. Existing operators down 2 percent from Feb 2014, total gaming win down about 15 percent. Seems like this offsets what were thought to be good January results and maybe was due to the calendar having less weekends than the previous year??
http://www.nj.gov/oag/ge/docs/Financials/PressRel2015/February2015PressRelease.pdf
The amount of weekend days was the the same. The weather was bad and very cold, but last February was snowy as well.
Pretty bad numbers overall. Golden Nugget the big bright spot again. Resorts doing well too.
It is pretty clear that many of these individuals are now loyal customers of the Golden Nugget AC.
You can also see that GN is still engaging in strong promotions (at least, those that will be perceived as strong) with something of a focus on weekdays.
1.) Every Monday in March and three Mondays in April, they're doing a Bingo Bonanza by which Chairman/Elite cardholders get free entries and 24 Karat Gold and Premier Members must earn 20 same-day tier points ($100-$300 coin-in depending on machine, Tables vary by how one is rated in terms of time and average bet) and you get entered into one of two free Bingo sessions (per day) consisting of eight games per session and a prize pool of $5000 per session.
Without being on the ground to see how many players are playing each session (to determine an EV) it's difficult to tell whether or not this promotion is exploitable, and, if so, probably not by much...but it probably seems attractive to your average player to be able to participate in it on so little coin-in. The expectation is obviously that the players will play more than that and perhaps play after the Bingo session.
2.) They have the cash grab on Sundays with $275,000 March Money Madness in which two players are selected, per hour, from 2pm-7pm to go into the cash grab machine and win as much as $5,000. The only requirement is that you actively be playing.
The best part is that, if you earn 200 same day tier points ($1,000-$3,000 coin-in, depending on machine) you get an extra thirty seconds in the cash grab vault. I can say, without even thinking about it, that the extra thirty seconds IF you are drawn is almost certainly not worth the additional coin-in requirement in terms of value because you will probably not be drawn...but the fish will certainly bite!!!
3.) Free $1,000 slot tournaments, every hour, from 3p-7p on, you guessed it, Tuesday-Thursday in March. No charge, just present your 24 Karat Card and you are entered, play in all five, and they keep your highest score.
The big word to sell people is: FREE. Get enough people in the casino, and giving away $1,000 isn't a thing. When's a good day to get people in? How about Tuesdays-Thursdays on days they might not otherwise be there!
The marketing department rocks, it's that simple! What are the special promotions for Friday and Saturday? Whole lot of nothing, that's what they are, don't need extra people those days, already have enough players.
But, they load up Sunday-Thursday with FREE promotions and other promotions that, at least, seem valuable, and you have some players on those days you might not have had before. The Bingo one would probably be worth checking out in horrible weather, I think, might have few enough players to get some good EV out of it. The Free slot tournaments are also just that, perhaps a very low likelihood of winning anything, but free is always +EV if you don't mind pulling down your ADT by being there and not actually playing.
It's simple: When it comes to Marketing, these guys are good.
You do not even need a players card. There are no attendants. Just drive out. Why pay $20 to park at a casino when you can park for free? The GN has the same table games as the Boardwalk casinos. If you are a slot player, that's like getting $20 in free slot play.
Tuesdays, Wednesdays and Thursdays are seniors days. Seniors, the age of 55 and above. after earning 10 points, can get a $5 lunch or $10 dinner buffet. I know that someone will say that the buffet isn't the best, but it's a cheap eat. I certainly can eat $5 worth of food. Heck, I can eat $5 in desserts!
My question is......if the GN can offer free parking, why can't the other casinos? It seems that the free parking is paying off for the GN.
I had to go back to the Taj and Resorts who offered me weekend nights 12 months a year, although I much rather would like to have stayed with the GN, I couldn't justify my play where I would probably never get a weekend room. I don't have the flexibility I once had with my job to make weekday trips but I do agree their marketing is the best I've seen in AC in a very long time.
Any casino that doesn't offer free parking is down right foolish. Hell I'd wash your car while you play if it were my joint.
Quote: IntheknowSome of the AC casinos (trop, Caesar properties, trump) are just scalping customers and employees. They appear not to care about growing or retaining customer base. Caesars charges upwards of 50.00 to park on certain dates.
This is just wrong. The Taj has free parking 24/7 it's advertised on their website, and in all the mailers I get. Hell at the Taj you can valet for freakin $5 if you have a trump one card at the lowest level. Free valet for anyone higher. CET properties are 10$ for non con holders at most. 5$ with a players card. Free all the time for anyone platinum and above. If you earn some measly total of like 20 tier points you can print a slip for free parking at any of their AC properties. How did you come up with $50?
Note: Never park at the trop so can't speak for that one.
Member in good standing for over four years. Only posts when he has something to say. Quality over quantity. Accused of hijacking by talking about Donald Trump in an Atlantic City thread. Hasn't posted since the accusation which, in my opinion, could have been handled privately.
Why isn't anyone rallying around him? Where are all the posts asking him to return? Not flamboyant enough? Not interesting enough? Those of us with ties to AC need more posters with his knowledge. Let's hope he doesn't feel ostracized, hammered or driven away. That would be our loss.
Quote: vendman1This is just wrong. The Taj has free parking 24/7 it's advertised on their website, and in all the mailers I get. Hell at the Taj you can valet for freakin $5 if you have a trump one card at the lowest level. Free valet for anyone higher. CET properties are 10$ for non con holders at most. 5$ with a players card. Free all the time for anyone platinum and above. If you earn some measly total of like 20 tier points you can print a slip for free parking at any of their AC properties. How did you come up with $50?
Note: Never park at the trop so can't speak for that one.
I stated Ceasars charges upward of 50.00 on certain dates not Trump. I got it from the big sign in front of their parking lot that stated parking $50.00.
2. The Golden Nugget is a disgusting place with disgusting people. The crowd there is geriatric. The entertainment acts would have been great if this was 1955. The casino is claustrophobic and small and very smoky. Their poker room is a joke. Their employees are rude and can often be found after their shifts at the Borgata poker tables badmouthing their own customers and coworkers.
3. The Golden Nugget's hotel is disgusting, even after the renovation. I found a dirty, wet washcloth in my shower, called housekeeping, and no one showed up. There was considerable dust on all my furniture.
4. I do not feel safe at the Golden Nugget. The very last time I was there, there was a car parked in an aisle of the parking garage with four young men, two in the front seat, two in the back seat. They were just sitting there watching people. Very high probability they were looking for an opportunity to rob someone.
5. Free parking? Really? I haven't EVER paid for parking in Atlantic City. At any property. Not once, ever. How is this unique to Golden Nugget?
Quote: sodawater
2. The Golden Nugget is a disgusting place with disgusting people. The crowd there is geriatric. The entertainment acts would have been great if this was 1955. The casino is claustrophobic and small and very smoky. Their poker room is a joke. Their employees are rude and can often be found after their shifts at the Borgata poker tables badmouthing their own customers and coworkers.
Next three headliners there are Paul Anka, Neil Sedaka, and Bobby Vinton. Combined age of 228 years.
Quote: IntheknowSome of the AC casinos (trop, Caesar properties, trump) are just scalping customers and employees. They appear not to care about growing or retaining customer base. Caesars charges upwards of 50.00 to park on certain dates.
Well I don't want to get into a pissing contest with you here but you clearly state that trop, Caesar and trump are scalping customers, for parking. That's wrong, as I pointed out in my previous post. As to Caesars charging $50; I've never seen them charge more than $20 and that was on NYE or fourth of July weekend. Again, you can park for free at any CET property in AC. If you have a platinum card, or by earning 20 points which is ridiculously easy to do. So anyone who pays $50 (which I don't believe happened) is a chump.
Also while we were there we had a very nice meal at the steak house. Gallagher's ...nice meal without being as pretentious as some other steak houses in town.
As a fore instance, I reserved a room at Trop for today, check-in is at 4 (most hotels are 3) check out is 11 (most hotels are 12). It's little irritants like this that make me want to reconsider ever returning.
The Rendezvous tower is the newer of the 2 with larger bathrooms. I haven't stayed an Ocean room in years but I stayed in the Rendezvous tower this trip and was very happy with the room
Intheknow, I too have issues with check in/check out times not only in AC but in all hotels. You're not even getting 24 hours in the room for sometimes exorbitant prices. (I travel a lot for business) The Taj is the worst. Check in on Sundays and holidays is 6pm. That's 17 hours!!!
Quote: IntheknowNo -pissing contest here. I stated scalping customers (meaning tight slots, poor service(not enough employees-servers, tech, etc,), minimal comps. They just don't get it in AC, it's so easy but they just make it so hard and "non-fun" any more. As for scalping employees, check benefit cuts, hours cut, upper management rules (i.e. no excepting tips if your in marketing dept. -Tropicana rule). They appear to make the whole experience a business now when gambling, at the end of the day, is a game.
As a fore instance, I reserved a room at Trop for today, check-in is at 4 (most hotels are 3) check out is 11 (most hotels are 12). It's little irritants like this that make me want to reconsider ever returning.
Well on those points I agree with you wholeheartedly the cutting corners going on in AC is counter productive to winning customers back. It's penny wise and pound foolish.
The Taj's advertised check in time is 4pm most times, and as another poster pointed out 6pm sundays. That's ridiculous. But the last two times I've stayed at the Taj I checked in at 330 no problem. Both times on Sunday. Nobody said a word.
Quote: MrsHeartRNVendman , my last trip I stayed at Resorts, just on a whim and to try someplace new. I gambled both machines and at tables. I was impressed with the offers I received from that visit and I too. Got 7 nights a week room offers, slot play, gifts and show tickets. We also ate at Gallagher's and had a great meal with wonderful service.
The Rendezvous tower is the newer of the 2 with larger bathrooms. I haven't stayed an Ocean room in years but I stayed in the Rendezvous tower this trip and was very happy with the room
Intheknow, I too have issues with check in/check out times not only in AC but in all hotels. You're not even getting 24 hours in the room for sometimes exorbitant prices. (I travel a lot for business) The Taj is the worst. Check in on Sundays and holidays is 6pm. That's 17 hours!!!
Thanks for the tip on the Rendezvous tower. I'm planning a trip there in April so I will report back in then.
Quote: vendman1Thanks for the tip on the Rendezvous tower. I'm planning a trip there in April so I will report back in then.
Stayed there often. Nice rooms, nice staff, no complaints. Several of the housekeepers are Indian (from India) and they aim to please. There's an older husband and wife who clean the rooms together. Super nice.
Quite extraordinary.
http://www.nj.gov/oag/ge/docs/Financials/PressRel2015/February2015PressRelease.pdf
Quote: teddysGaming results are out for February. Golden Nugget's revenue (including Internet gaming) was up 22% month-on-month and 44% year-to-date.
Quite extraordinary.
http://www.nj.gov/oag/ge/docs/Financials/PressRel2015/February2015PressRelease.pdf
They need 15 million a month to break even is what I've heard from reliable sources. Wasn't that long ago the new owner stated he was disappointed in AC and was thinking about selling.
Quote: IntheknowThey need 15 million a month to break even is what I've heard from reliable sources. Wasn't that long ago the new owner stated he was disappointed in AC and was thinking about selling.
Tilman J. Fertitta, Landry's chairman, bought the casino three years ago for $38 million and immediately spent $150 million on upgrades. In 2011 for Jan-Feb revenue was $18 million. Jan -Feb it is $34.3 million.
So casual review would suggest he did the right thing.
In contrast, Fertitta bought the Golden Nugget in Las Vegas and Laughlin in 2005 for $295 million in cash and debt assumption and spent more than $200 million on improvements. By 2009 revenue was even lower than when he purchased the chain. At the time he publicly expressed dissatisfaction with gaming in general compared to restaurants where he made his fortune.
He tried to buy a restaurant chain in 2013, but was rejected.
ARK restaurants rejects offer from Tilman Fertita for buyout
Tilman J. Fertitta is cousins with the Fertitta family who own station casinos in Las Vegas area.
Proof Fertitta Family is 100 yr. old Mafia Family (not just ties) talks about the family since they came from Sicily in the early 20th century.
Normally we just stay at Ballys or Showboat in basic rooms. I guess they are hurting enough that we were able to get comped 4 nights in this room. What are these rooms like? I was reading reviews and some people are happy and some people say they are horrible. When it comes to "premium" rooms it is hard to get a feel for them because some people may be used to super high end rooms and think these are junk. Then there is us who are used to $89 comfort inns. What do these rooms compare to?
Quote: vendman1That should be in the Centurian tower then. I think you'll find it to your liking. My wife and I often take our son (he's 4) to AC. I've gotten a few perks too. People love a cute kid. I'll miss showboat for that reason they were kid friendly (for a casino) and close to the beach.
my favorite with kids was Atlantic Club. Down the elevator and 50 feet to beach. We were lucky in the showboat to always get the tower closest to the boardwalk but it was still a decent walk
Has anyone eaten at Gordon ramseys pub and grill in Caesars? Wife wants to eat there because she has always wanted beef wellington.
This may be the last thing they do. The alliance, with it's $30 million annual budget, has been slated for elimination by the legislature.
Quote: 1BBThe alliance, with it's $30 million annual budget, has been slated for elimination by the legislature.
The closing of all the casinos may have persuaded the state that individual private advertising may do the job.
The February returns are pretty sad. The Feb 2015 revenue was 178.45 million down from $181.82 million for 2014 FOR THE SAME SET OF CASINOS. February of last year had only one casino shut down.
Bally's and Taj Mahal are leading the pack in decreased revenue.
So while it initially looked as if the remaining casinos were gathering in about half of the lost revenue from the closed casinos, now they are not even holding their own. The industry revenue of $2.742 billion in 2014 may drop well below $2.5 billion this year.
Resorts World in queens generated $792 million in revenue from the fiscal year ending 31 March 2014, of which $618.2 million went to paying fees and to Albany in the form of gambling taxes. They are expecting double digit increase this year.
Quote: bwTook a trip to Borgata today, the place is packed. A pit person told me that people last night were complaining of no parking places in the garage. Would be very surprised if their numbers are not pretty good for March. Lots of snow in north Jersey in Feb. may have hurt the revenue for that month. Borgata is doing something right, really drawing in the players.
AC Beerfest packed them in yesterday, however it was a younger party crowd. Good for club and bar revenue, not sure on the casino end.
Interesting I found The rooms nice and clean, I did well on promotions, There were young hot chicks on the weekends, the decor is nice, the restaurants are good, I never felt unsafe, and it wasn't smoky. Old poker room was fair with good promotions when I played. Comps and mail has been good, they have good VP.Quote: sodawater1. The Golden Nugget's marketing department is not great. Because the Golden Nugget does NOT honor its own promotions. I have posted about this many times, but my friend and I both were denied matching offers despite clearly qualifying based on the fine print. "We reserve the right to not honor it." OK well I reserve the right to tell everyone I know that the Golden Nugget welches on its own promotional offers.
2. The Golden Nugget is a disgusting place with disgusting people. The crowd there is geriatric. The entertainment acts would have been great if this was 1955. The casino is claustrophobic and small and very smoky. Their poker room is a joke. Their employees are rude and can often be found after their shifts at the Borgata poker tables badmouthing their own customers and coworkers.
3. The Golden Nugget's hotel is disgusting, even after the renovation. I found a dirty, wet washcloth in my shower, called housekeeping, and no one showed up. There was considerable dust on all my furniture.
4. I do not feel safe at the Golden Nugget. The very last time I was there, there was a car parked in an aisle of the parking garage with four young men, two in the front seat, two in the back seat. They were just sitting there watching people. Very high probability they were looking for an opportunity to rob someone.
5. Free parking? Really? I haven't EVER paid for parking in Atlantic City. At any property. Not once, ever. How is this unique to Golden Nugget?
However If you remember my thread about either the maids or security(90% sure it was security because they knew exactly what to look for) stealing a large cash out voucher from a zipped jacket pocket while I was transferring rooms. This was the place that happened at. They said they couldn't do anything because I wasn't using a card at the time. Honesty I didn't push the issue because it was better to fly under the radar and not bring attention to the promotion.
I don't think employee theft is uncommon at any casino especially security guards. I know for a fact security guards at many casinos were stealing many thousands back when coins were a thing. I have had many things stolen by casino employees over the years.
Quote: hail2skinsMarch numbers out. Existing operators up around 2 percent, but total win down over 12 percent. Borgata, Golden Nugget, and Harrah's registered gains, while the rest were flat or down, including the plummeting Taj.
http://www.nj.gov/oag/ge/docs/Financials/PressRel2015/March2015PressRelease.pdf
The YTD numbers are interesting and less susceptible to monthly variances. It shows only Bally's and Taj down for the year. The rest are up at least 5% including online, and up at least 3% looking at just brick and mortar. Golden Nugget has surpassed Bally's and is now 5th in revenue.
I will be curious to see what happens to Bally's this year.
I'm not saying that the hotel occupancy is up (because it'd probably have to be down with a couple casinos closing), I'm just kind of curious just how it is.
Quote: IntheknowBillions invested the last 5 years, billions! 50 f'n blocks of ocean, beach, Boardwalk and bay and the numbers continue to greatly disappoint. How can this be?
Don't blame me. I go to AC at least once a week. How many times a year do you go?
Quote: surrender88sWhat would help the area is if the city encourages corporations/jobs to move into the area, but with a lot of other areas of NJ doing well, not sure if there's incentive for that.
I'm sure the Walk outlets have helped the city.