ahiromu
ahiromu
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March 1st, 2017 at 8:17:47 PM permalink
The Hard Rock brand has bought out Trump Taj and plans on reopening as a casino-hotel. Hard Rock International appears ready to burn $300m trying to turn a profit in AC. I wonder if they get their hands on the player base of Taj, I'd think Icahn would like that to stay with Tropicana.

http://www.fox5ny.com/news/239038840-story
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Mission146
Mission146
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March 1st, 2017 at 8:43:02 PM permalink
Unbelievably good news!
https://wizardofvegas.com/forum/off-topic/gripes/11182-pet-peeves/120/#post815219
Wizardofnothing
Wizardofnothing
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March 1st, 2017 at 9:14:16 PM permalink
Until you realize that hard rock gives table games players no match play and no comps Fml
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Mission146
Mission146
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March 1st, 2017 at 10:48:33 PM permalink
Quote: Wizardofnothing

Until you realize that hard rock gives table games players no match play and no comps Fml



Personally, I'm just glad that building is opening back up. As you know, I really enjoyed my time there.

Also, I have heard that HR can sometimes be fairly generous with comps for machine players, but it largely depends on the specific property. Lots of competition in AC, though, and one might assume they want to draw players from other properties.

Tier matching, free rooms and free play upfront, anyone?
https://wizardofvegas.com/forum/off-topic/gripes/11182-pet-peeves/120/#post815219
ECoaster
ECoaster
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March 2nd, 2017 at 4:39:33 AM permalink
Isn't there another thread on here about a Taj deed restriction? Apparently they've changed their minds about that....
onenickelmiracle
onenickelmiracle
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March 2nd, 2017 at 4:53:08 AM permalink
Quote: ECoaster

Isn't there another thread on here about a Taj deed restriction? Apparently they've changed their minds about that....

The deed restriction quickly changed to something else, to not being a casino unless paying a fee. Taj had a restriction against Showboat, that it must be a casino, which just read, was to be waived if the Showboat gave Taj Mahal 40 weekend rooms until 2018. Assume that's out now, with Taj no longer an entity.

Glenn Straub is probably giving up on his casino, since he hasn't done a thing about it that I know of. His opening must certainly not seem as fruitful if another closed casino also opens.
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DJTeddyBear
DJTeddyBear
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March 2nd, 2017 at 6:16:30 AM permalink
Great news!

I've admired Hard Rock ever since reading that the Cafe on the corner of the Taj remains open despite operating at a huge loss.

Quote: ahiromu

I wonder if they get their hands on the player base of Taj, I'd think Icahn would like that to stay with Tropicana.

There is prescidence to the contrary.

They sold/gave the list to Golden Nugget.
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100xOdds
100xOdds
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March 2nd, 2017 at 6:37:34 AM permalink
Quote: ahiromu

The Hard Rock brand has bought out Trump Taj and plans on reopening as a casino-hotel. Hard Rock International appears ready to burn $300m trying to turn a profit in AC. I wonder if they get their hands on the player base of Taj, I'd think Icahn would like that to stay with Tropicana.

http://www.fox5ny.com/news/239038840-story


$300M in renovations but Casino might not open until the summer of 2018.
also, Many of the 3000 laid off Taj workers are expected to be rehired when the casino opens??

lol.. out of work or under employed for almost 2 yrs after Taj shut down?!
Last edited by: 100xOdds on Mar 2, 2017
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Boz
Boz
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March 2nd, 2017 at 6:46:27 AM permalink
There was a lot of neglect that last few years at Taj including reports of serious mold from water damage in higher rooms that had leaking windows and were just closed instead of being fixed. I wonder how much they plan on putting into it?

They really just did some cosmetic changes to the Horizon in Tahoe and while the casino and public areas look good, the rooms are still old and basic.

On the comps, they are going to have to be competitive if the want to take players from other AC casinos. There are not many new ones to create so they better have a good plan.

But anything that creates jobs in AC is a good thing.
Mission146
Mission146
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March 2nd, 2017 at 8:09:51 AM permalink
First of all, let me take this opportunity to pimp my article on the subject. 10% reporting, 90% commentary, opinion and baseless conjecture. Don't say I didn't warn you:

http://wizardofvegas.com/articles/hard-rock-saves-boardwalk/

I'd also like to thank Ahiromu for OP'ing this thread, I was actually good and ready to start working on some other stuff last night,(early this morning) but then I saw this thread and got to work. I wouldn't have otherwise caught it until several hours later.

Quote: Boz



On the comps, they are going to have to be competitive if the want to take players from other AC casinos. There are not many new ones to create so they better have a good plan.

But anything that creates jobs in AC is a good thing.



I agree with that 100%, though if you've been following the gaming reports the market has shown a short-term trend of not just stabilizing, but improving. Granted, a 6% improvement (as I point out in my article) does not another viable casino make.

However, Hard Rock International, particularly given the planned investment and the resources the company has to back it up if the new HRCH-AC does not operate at a profit out of the gate tells me they are in it for the long haul. Out of the gates, I think that is going to mean the aggressive pursuit of guests from all of the AC casinos, which is going to require aggressive marketing to Tropicana, Golden Nugget and Resorts players. I think we all know what that might mean!
https://wizardofvegas.com/forum/off-topic/gripes/11182-pet-peeves/120/#post815219

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